How to Scale a Video Business with Den Lennie

How to Overcome the 'Discomfort' of Marketing. EP #319 - Den Lennie

July 25, 2023 Den Lennie Season 5 Episode 319
How to Scale a Video Business with Den Lennie
How to Overcome the 'Discomfort' of Marketing. EP #319 - Den Lennie
Show Notes

In today's episode, I dive into a topic that makes many filmmakers uncomfortable: marketing. I totally get it! We all hate being spammed or bombarded with unwanted messages. But here's the thing: if you don't put yourself out there, you're guaranteeing no results. Remember what Wayne Gretzky, the famous hockey player, said: "You miss 100% of the shots you don't take."

Join me as I share a valuable coaching call clip where I discuss the specifics of marketing and how to conquer the fear of promoting your work. We'll explore how to get comfortable with marketing and overcome the fear of annoying potential clients. Trust me, most people won't even see every piece of marketing you put out.

I debunk the myth of spamming and highlight the importance of targeting a specific audience. I'll share insights from our email marketing tests and how frequently you should engage with your clients through email. Plus, I'll reveal the power of consistent content creation and building relationships on platforms like LinkedIn.

If you're ready to learn effective marketing strategies tailored to the video production service industry, you're in the right place. Don't miss out on this valuable advice to get your work noticed and grow your business.

Support the Show.

Connect with Den on LinkedIn https://www.linkedin.com/in/denlennie/
Get more great resources over at https://www.denlennie.com/